Nomad Digital

About This Project

Nomad designs, builds, deploys and manages Passenger WiFi and Wireless Passenger Information systems for trains, metros, trams and buses – globally, with clients such as Virgin, Rail Canada & Amtrak.

Nomad required an analysis of their main business keywords and a comparison of their main competitors performance online, as well as a strategy to improve the sites search engine placement now and into the future.

The business was analysed online & the site optimised originally as a WordPress site and when the site was relaunched in 2016 using Expression Engine as a Content Management System.

Building on the sites strengths, highlighting & optimising areas of potential growth and building a future strategy & best practice for online publications – as well of course their wonderful new site & work from the marketing/PR team –  has seen a 51% increase in the sites sessions, a 23% reduction in the sites bounce rate and has exceeded double the original user engagement time over the past year – as of August 2016.

Category
Business, SEO

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